When Every Hour Counts

Online Crisis Management

When a reputation event breaks, speed is everything. We move first.

A hostile article, a viral post, a leaked document, a coordinated attack — an online reputation crisis escalates in hours, not weeks, and the search and AI record it leaves behind can outlast the event by years.

Online Crisis Management is time-critical response: contain the spread, remove what is unlawful, and take control of the narrative before it hardens into the permanent first page.

2,400+
Content Removed
97%
Success Rate
7 Days
Avg Timeline
8
National Publications
What it is

The service, plainly.

A rapid-response engagement for live reputational events — activated fast, run intensively, and focused on limiting permanent damage to your search and AI footprint.

It combines emergency legal takedown with real-time narrative and monitoring work while the situation is still moving.

What's included

Everything the engagement covers.

Rapid response activation

Immediate assessment and a same-day action plan — emergency escalation is available with priority handling.

Emergency legal removal

Fast-track takedown of defamatory or unlawful content at the source through our partner law firm, including urgent platform escalation.

Spread containment

Action against syndication, re-uploads, and copycat coverage before the story multiplies across the index.

Narrative control

Accurate, authoritative counter-signals established so the record that survives is the correct one.

Live monitoring

Real-time tracking of the situation across search, news, social, and AI throughout the response.

Our approach

How it runs.

01
Triage — now

We assess the threat, its trajectory, and the fastest legal and strategic levers within the hour.

02
Contain

Emergency takedowns and anti-syndication action limit how far and how permanently the content spreads.

03
Control

We establish the accurate narrative so search and AI settle on the truth, not the attack.

04
Stabilise

Once contained, we transition to monitoring and cleanup so nothing resurfaces.

Who it's for
  • Companies and executives facing a breaking negative story or viral attack.
  • Public figures targeted by a coordinated smear or leak.
  • Anyone watching a single piece of content multiply across the search index in real time.
Why RepuLex
  • Removal is our core competency, and in a crisis removal is the single most valuable capability — most crisis-PR firms can only spin, not delete.
  • Emergency escalation with priority handling and a one-hour response posture.
  • Legal muscle on tap through our partner law firm the moment content crosses into the unlawful.
Documented outcomes

Real matters, resolved.

500+

non-consensual private videos removed from adult and tube sites, protecting victims of leaked intimate content.

Privacy

Leaked private images of a public figure removed across search results and hosting platforms.

Anonymised to protect client confidentiality under NDA. Representative past matters — not a guarantee of any specific outcome.

Questions, answered.

How fast can you start?+

Immediately. Crisis engagements are handled on a priority basis with a one-hour response posture; emergency matters carry a fast-track escalation path so legal action begins the same day where the content is actionable.

Can you stop a story from spreading to other sites?+

We act against syndication, re-uploads, and copycat coverage as early as possible. The earlier we are engaged, the more of the spread we can prevent from becoming permanent — which is why speed matters so much.

What if the content is not clearly illegal?+

We are honest about what is removable and what is not. Where content is lawful, we focus on containment and narrative control rather than pretending a takedown is possible — and we tell you that up front.